At Area Floors, we believe great spaces deserve great surfaces. Two of our most in-demand ranges – Stone Collection and Originals Herringbone – have already earned their place as customer favorites. Now, thanks to valuable feedback and growing demand, these collections are entering a new chapter with enhancements that make them even more durable, versatile, and visually striking.
Stone Collection – Stronger, Smarter, More Realistic
• New format: 305 × 600 × 4+1 mm
• Upgraded wear layer: 0.5 mm for improved durability (previously 0.3 mm)
• Authentic finishes:
• Marble décors now feature a Pitted surface, capturing the depth of natural stone.
• Concrete décors showcase a Coralline surface, offering a contemporary and realistic look.
With these improvements, the Stone Collection combines elegance with performance, making it suitable for both residential interiors and high-traffic commercial projects.
Originals Herringbone – A Classic, Refined
• New format: 150 × 750 × 4+1 mm
• A longer, more elegant dimension that enhances the timeless herringbone pattern with a modern twist.
• Perfect for design-led spaces where proportion and detail matter – from sophisticated homes to boutique hospitality environments.
Why These Upgrades Matter
• Customer-driven innovation: Improvements shaped directly by valuable feedback.
• Elevated design appeal: More impactful in retail environments, and highly attractive for architectural and project specifications.
• Stronger positioning: A step forward for collections already recognized as bestsellers.
What This Means for You
Starting October 1st, all production runs follow these new specifications. Updated box designs make it easy to distinguish between earlier and upgraded stock, and all refreshed products are issued with new EAN codes for smooth distribution.
Designed for Today, Ready for Tomorrow
With stronger materials, refined dimensions, and more authentic surface finishes, the upgraded Stone Collection and Originals Herringbone are crafted to meet the expectations of modern living and professional design. Whether you are updating your home, curating a retail assortment, or specifying for a major project, these collections deliver lasting value and timeless appeal.
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